All right. Let's talk about something that a lot of people seem really interested in and that is getting 1
press for your app or for your business. 2
And one of the first things that people tend to ask is "Do I need a PR firm" Do I need somebody to professionally 3
try and get me press? On one hand 4
there's some great PR firms out there and they can get you a lot of exposure. 5
On the other hand, you have to ask yourself can you afford the $100 per hour rate? 6
In most cases and a lot of tech journalists will tell you the same thing, if you're a small company if 7
you're a startup, they're far more willing to write a story that came from the founders rather than from 8
some PR firm that they hired. 9
So unless you have a lot of cash to burn or you're growing startup with more than 20 employees, don't 10
worry about getting a PR firm just yet. 11
Just pitch as yourself as the founder and you will have equal if not better success than hiring a PR 12
firm.